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DIRECT RESPONSE (DRTV) ADS

Unlike ordinary TV ads that many view to be all gloss and no substance, “30 minute Infomercials” present viewers with so much more. They give details about their price, their features, how different they are from other products and what benefits the viewers can get from using them. Plus, not only do infomercials provide more information about the products and services they're selling, but, because they have the luxury of time, they can also better persuade viewers to look seriously into what they are offering.